Using Social Media to Find Local Customers for Your Small Business

\ Leave a Comment \ by

Buy LocalHow would you like to target potential customers for your small business-but only in your local area? Targeting local traffic is an important website marketing strategy for small businesses. According to a variety of studies that have been done regarding website traffic, approximately 80% of people doing an online business search are searching for local businesses. But what if you want prospective customers to know that you are here locally? Here is where Social Media can help!
Promoting through social media sites is a new way that offers a lot to your business, mostly for free. Utilizing social networking sites is an effective way to draw local customers to your website. Here are a few social media tools to use:

FREE TOOLS

Twitter

In Twitter you can literally find tweets that mention your topic of expertise, from people who are geographically close to you. The way to do this is by using Twitter search. But instead of using the basic Twitter search box, you would want to use the Twitter Advanced Search page, which will allow you search locally.
To access the Twitter Advanced Search page type the keywords you want to search for in the usual Twitter search box and press Enter. You’ll see a results page that gives you a list of tweets that include those keywords. Click the down arrow next to the ‘cog’ in the corner of the page, then click Advanced Search. This reveals the Twitter Advanced Search page where you can really narrow your search. Type in your keywords then go to the Places box. Enter the geographical area you work in and then click Search. You’ll get a list of tweets that include your keywords, from people who are in the location you searched on. To save this search for future use click the drop down arrow on the search results page next to the ‘cog’ and click Save Search. The next time you want to look at this search click in the basic search box and a list of your saved searches will appear.
Using Twitter search in this way helps you find opportunities and people to add to your network.

Twellow

Twellow is a Twitter related tools that permit you to specifically target users who are among a certain area of interest and those who yield the most influence on the site. Once you’ve identified these people, you should follow them and hope that they return the favor.
You simply open up a Twellow account. At the top of the page you will see “Find Twellow users anywhere.” Just enter your city or location and start clicking on users you would like to target. Once they follow you back then start engaging with them.

Facebook

If you want to build brand awareness and connect with your customers, there is no beating Facebook. To claim and set up the Facebook Places page for your business. The first step is to create your Facebook Page by going to https://www.facebook.com/pages/create.php. When you click on Local Business or Place, you will be taken to a page that will require you to fill in the required details of your business. After this you can use your admin panel to edit your page, build your audience, and fill your page with the requisite content. Once you have created your official local business page on Facebook, it’s time to claim your Facebook Places page.
Go to your Facebook Business Page and click on the arrow on the box next to “edit” and select ‘Is this your Business?’ When you click on it you will be taken through a series of steps that will ask for information about your business. You will now need to verify your connection to the business by either choosing an email verification process or by uploading the necessary documentation. Choose the email option only if you have an email address linked to your Facebook account and which also serves as your business email address. In terms of documentation, you will need to scan or click a picture of an official business document, like business license, tax file, phone bill, etc., and upload it.
Now you are done claiming and setting up a Facebook profile for your local business. All you need to do now is start managing it.

Foursquare

Foursquare is a location-based social networking site for mobile devices that gives your business a mobile footprint. With more people using mobile devices to search for businesses, a presence on Foursquare is one of the most popular social media tool for local businesses. Create a Foursquare Page and connect it with your Twitter account. When you create your page make sure you complete your Page Profile. Now you want to add your listing to Foursquare’s searchable database. If you don’t have a business listing, you can create it on https://foursquare.com/login?continue=%2Fadd_venue. The business listing will ask for your phone number, your website’s URL, links to your Twitter and Facebook profiles, hours of operation, and description of your business. Make sure you leave no information out.
Once your business listing has been added to Foursquare, claim it. When you claim your location, you are telling Foursquare you are the manager of that venue. You can claim multiple locations of Foursquare; all you need to do is to provide verifiable contact information. Once you are done listing and claiming your location on Foursquare, you can begin adding specials, checking your analytics, and a whole lot more. But the most important way to use Foursquare is to take the time to build up a network of just local followers and interact with them.

Google + Local

The local pages on Google+ Local closely resemble company Facebook Pages —they interact with Google Maps, Zagat reviews, and Google+. But the big thing is that your local pages will be indexed by search engines. Just click here to read my article on how to put your small business on the map!

PAID TOOLS

Yelp

This is another directory that is scaling the popularity charts, though for a small monthly fee. The 3-step process to be followed for claiming a Yelp listing for your business is similar to the processes on other sites. First go to https://biz.yelp.com/claiming. Type in the name of your business. If it shows up and is unlocked, somebody has already claimed it. If it turns up locked, click on the ‘Unlock’ button.
Another scenario is that your business listing doesn’t turn up in search. Don’t worry, just click on the ‘Add your business to Yelp’ link, which will take you to a page that will allow you to do just that. Once you click on ‘Add’, you are done. Now wait for the confirmation email from Yelp. You are done claiming your listing. Now you need to optimize the page by adding as much business information as you can. This could mean including more business information, photos, responding to reviews, and a whole lot more.

“The Bottom Line”

In using these social media tools, it’s very important that all your profiles contain complete and up to date information. Also, your contact addresses and phone numbers must be the same across all your profiles. Maintaining profile consistency across different online directories will boost your local SEO efforts and allow you to target market local customers for your business.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , , , ,

Your Business and Social Media Advertising

\ Leave a Comment \ by

In this modern competitive world of marketing, there are many ways to reach and engage customers. The “organic” way businesses advertise their products or services is the traditional methods that’s been used for centuries. Then there’s the method of targeting potential customers online with the help of social media and social networking tools. There are several reasons why to use social media to increase your business and improve your client base. Here are 5 ways in which your business can join the modern world of social media advertising.

Method Of Advertising has Changed
Businesses who use to depend much on the Yellow Page and newspaper classified ads are now finding that it doesn’t seem to be as effective as it did once before. The reason for this is because people read much of the news online and if they are in need for anything to purchase, they’ll just “google” it. Now even large industries are focusing on budgeting a large amount of their marketing expense to make their presence on social media.

Using Social Media to Find Potential Customers
A good fisherman knows where to look in order find the fish, as well as what bait to use. He goes where the fish is! Your business needs to know where to find their potential customers or client. Since millions of people now spends a lot of time on the net-on social media, you need to be where the people are- and that’s online. For example, 1.4 billion people are on Facebook and that’s just one social media channel. So learning how to leverage social media to reach potential customers is like finding that spot where all the fish are. It can certainly prove to be advertising that works.

Being More Sociable
Businesses, corporations, and industries are now learning that just throwing a good sales pitch in front of people may not be enough. The rules are different now on the net. With social media is all about engagement and mastering the art of interaction. Companies are even hiring or outsourcing social media managers to do just that-engage with potential clients. So because of social media, businesses are learning how to be more sociable, more conversational, in retrospect to “cold advertising,” and to many that’s a good thing.

Keep Up With the Competition
There’s no doubt that your competitors have already leverage the use of social media for their own advertising campaign. So to keep one step ahead of the competition is a good reason why a business would want to seriously consider using social media to promote their goods or services. There are so many tools, free and paid, that helps any business keep tabs on what the other guy is doing and how to adjust their advertising campaign accordingly.

Having a Social Networking Presence 
With millions of people searching online everyday using search engines-Google, Yahoo, Bing, and others, it’s not only a matter of how to find people online, but how they can find you. A strong social networking presence can include the following tools:

• A website (Learn how to optimize to drive traffic to your site)
• A blog (A good blog shares content that can draw traffic)
• Social Media (Twitter, Facebook, Google+,Youtube, Linkedin, Foursquare, etc)
• Google Maps (Put your business on the map)

Advertising That Works!
Getting your small business one stage further, demands a new influx of promoting attempts you may not previously experimented with before. Social media marketing could very easily be this new wave that you are looking for. Whether you learn for yourself or hire a Social Media Manager-either way you will find accomplishment within your new advertising and marketing endeavors. You will  discover that it truly is advertising that works!

 

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , ,

6 Social Media Tools to Simplify Your Social Media Marketing

\ Leave a Comment \ by

Social Marketing Tools

How to simplify your social media marketing

 

6 Social Media Tools

 

We all know that having the right tools is essential to simplify or make any job easier-whether large, small, or just time consuming-would you not agree? The same is true with social media marketing! Are you using the right social media tools to simplify your marketing campaign?
It’s a demanding routine for a marketer or a business owner-not only that there is a lot of concerns to address such as the quality content to share with the prospect audience and right tool to use in sharing the content, but there is also the struggle against time. Nonetheless, the social media tools come into existence to shoulder the burden of these marketer just like you.

Presently, social media plays an important role for the effective online presence of businesses or websites. However, it cannot be denied that these social platforms are broad and powerful. On top of this, these networks are constantly expanding and becoming more complicated than usual. Thus, it consumes much time for a marketer or social media admin to manage the tasks on hand.
Although the social networks are upgrading with complexity, marketers can still get a hold of the advancement. In fact, there have been a number of social media tools that are created to cut down the time allotment and ease in the management of social activities. Here are just six!

1. Like Alyzer. Make sure you include in your marketing strategy a Facebook Fan page, then use Like Alyzer as a tool to provide assessment to your Facebook page. This tool will rate your page out of 100 for a free cost. Afterwards, recommendations are given for the improvement of your page.

2. Scoop.it. One of the popularly used social media tools to boost social media marketing is the Scoop it. When your social networks are connected with this app, you can publish wherever you are as you “scoop.” This only means that you are also posting on Facebook, Tumblr, LinkedIn, and tweeting on Twitter. On top of this, you can keep your audience inspired with a random of fresh interesting articles to use and post on your website, Facebook Fan page or both.

3. Post Planner. The Post Planner is one social media tool that you can install within your Facebook. It comes with a pack of features including automatic publishing of content per schedule, database of thousands update ideas, simple analytic s of people who have liked your post, add posts to your queue, and many more. With these features, Post Planner comes with a premium. However, there is a trial version available for you to determine its efficiency and usability.

4. Razor Social.  Get free juices on the social media innovations from Razor Social. It will provide you information relevant to social media tools available online to boost up your presence and reputation. Hence, cutting down the burden of managing social activity through knowledge application. Moreover, Razor Social is a community that continuously motivates its people to share significant and quality content.

5. Mention me. This is one excellent and efficient monitoring tool. The key to this application is the keyword at which will merit you to connect with other people or find potential businesses. Hence, the tool will alert you through your email or any other social media as it encounters particular keywords from various sites around the web. Nevertheless, Mention me comes in a free trial and paid versions.

6. Feedly. If you want to be updated on the news, Feedly serves the purpose. It will simply provide you with a myriad of posts at which you can subscribe to. Furthermore, Feedly can be integrated with Buffer that will allow you to share content with ease. This is because Buffer will be responsible for disseminating the posts. Furthermore, the articles that are featured in Feedly can be viewed with convenience using your very own computer or smart phone.

With the available social media tools online, workload is relatively lessened. Thus, it allows you and your website maintain credibility online. Furthermore, it maximizes your time for far more important tasks and duties.

I hope you can make use of these 6 social media tools to boost your social media marketing! Please leave a comment below.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , , ,

How to Leverage Pinterest to Increase Business Sales

\ Leave a Comment \ by

PinterestIt has become one of the fastest growing social media platform and one of the most popular in usage online to promote personal ideas or products to sale. Since E-commerce has been around for years and the number of online businesses is still growing rampantly, businesses or store owners tend to influence the social media idea as an avenue to grow their sales. Inclusion to these are Facebook, Twitter, LinkedIn, and Pinterest. Among these social media platforms, it is Pinterest that raises virtual interest the most among online users, making it the “new kid on the block.”
Whether you want to increase your daily, special, or holiday sales, Pinterest can help you attain the upper hand. Depending on your marketing scheme, your sales can skyrocket from its baseline. This is made possible because Pinterest is inclined towards company’s products that combines both the ideas of vivid images of magazines and best deals of catalogs of some sort.
Before you promote your business or store, you need to probe a bit deeper on Pinterest. Nevertheless, there are ways that business owners need to undertake to jump-start their way to success.

Run a Test
One of the best things that you can do for your business is to invest time and resources in Pinterest. Simply open up an account and start building a following by following others-especially those similar to your niche. Then observe how others use Pinterest to promote. You will notice “Boards” and “Pins.” Boards are like your category and the pins are your post. Some have multiple categories, but you can be very effective with just one.
Here are some interesting facts about Pinterest.
• Pinterest users: 70 million

• Page views: with an average of 2.5 billion views per month

• Frequency of use: ranks 4th for most-used social media platform

• Average time spent by Pinterest users: 98 minutes/month

• Average amount per order: $140 and $180

The digits appear to be favorable, but letting the platform work in your favor is a formidable challenge. Just for a fact, you have to conceptualize your plans efficiently and competitively because your competitors are doing the same thing. Include in your strategy the identification of popular pins. You can do this by using a Pinterest analytic program like tailwindapp.com -a paid site that can help you track popular pins, followers, likes, and many more.

Work on Striking Visual Content
If you are geared towards marketing, you can make use of stunning images in Pinterest. Just for a fact, people love wonderful pictures as it can express a lot more than words can tell. When people get enthusiastic about your pin, users can re-pin it resulting to spread of your content.
You might be in an enigma of what kind of images can capture the hearts of the users. Of course, the bottom line here is that it should appear pleasing and worth the time. Earthy colors and reds can mesmerize your audience while a full background can give them a whole picture of what you want to portray.

Rich Product Pins
Pinterest Screen-shotDo not forget to change your pins into rich product pins. It comes in six types: app, article, movie, place, product, and recipe. It adds extra information and help the pin itself stands out from the others. With the rich product pins around, Pinterest had also came up with a rich pin validator. It is made for e-commerce sites to safeguard against fraudster. At this point, information is always updated because it is link to site.

Good Advertiser
Just like any other ads, Pinterest is also keen towards high standards. If you want your advertisement to get noticed and appreciated, you just have to follow the basic advertising principles. According to Pinterest, these include being authentic, promoting your best pins, and obeying applicable laws and regulations. When these are met and with some homework, everything else will fall as you want it to be.

Coupons
Take your daily sales an extra mile by giving coupons to your valuable consumers. Remember, people want to spend their hard-earned money wisely, so it is up to you to give them a hand by virtue of your promos and great deals. Your coupons pinned in Pinterest may contain discount, free product or service, or anything that will greatly benefit your customer.

Fiery Competition, New Approach!
Marketing scheme is not just all about the ideas. With the rise of Internet and other social networks like Pinterest, there now comes a need to employ a photographic approach to reach the desired sales of every company despite the heated competition.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , , , ,

How to Find a Legitimate Work From Home Job

\ Leave a Comment \ by

work from homeFinding a work from home isn’t easy. It’s going to take some work and research to find a legitimate job. First, review the types of work at home jobs that are available, along with job listings. Then, check out the lists of companies that are known to be “telecommuting friendly” and hire employees or freelancers to work from home. Most of these employers list work from home jobs online.

Work From Home Jobs
Here are the types of work from home jobs that companies typically hire for.

•Call Center Jobs
•Home Agent Jobs
•Mystery Shopping Jobs
•Online Tutor Jobs
•Transcription Jobs
•Virtual Assistant Jobs
•Work From Home Job Listings
•Work at Home Company Directory
•Work at Home Career Information

Work at Home Job Listings
In addition to companies that typically hire employees that work from home, there are sites where you can find work at home job listings. Carefully review the listings you find, because you will find scams can slip through the cracks and get posted on even the best sites.

LinkUp
Job search engine LinkUp.com searches only for jobs on company web sites, so it’s a good way to avoid scams. Search using “telecommute” or “telecommuting” as a keyword to find legitimate work at home job listings.

SimplyHired.com Work at Home Jobs
Use Simply Hired’s “telecommute” search options for find work at home job listings from job boards, company web sites, and other sources.

Work at Home Listings From Job Search Engines
Job search engine sites allow users to search by keyword and location. If you have specific skills (i.e. insurance claims, customer service, web design) such by those skills and terms like work at home, freelance, telecommute, etc.

Craigslist
Search for work at home freelance positions by entering “freelance” or “work at home” as a keyword in the search box on the front page of the site. Otherwise, click on the city that interests you and review the list of job openings.

Job Boards
Monster, CareerBuilder, Yahoo! Hot Jobs and the other top job boards all contain work at home job listings. It takes some work just to weed through the postings, but, they are there. Search using keywords like “freelance” “telecommute” “work from home” and “work at home” as well as by the type of work you are interested in. Again, be specific.

Trusted Resources
There are hundreds of legitimate companies that use home-based workers, either as employees or as independent contractors (freelancers).
The people they hire work from their own home using computers they already have and high-speed internet access. They perform certain tasks and are paid on a weekly or per task basis. You can get a list of these companies from a trusted guide like work-at-home guide.info.

Social Media Management

Another legitimate work at home opportunity of a somewhat a different nature, is to set-up your own business as a Social Media Manager or a Social Media Virtual Assistant. Helping individuals or businesses to set themselves up on Facebook, Twitter, Linkedin, or Youtube, and then to assist them in managing these social media tools and others, is in high demand. There are training programs for this type of work that you can simply search on the web.

A Word of Work From Home Warning

Jobs that promise you oodles of money with little investment of time and no experience aren’t legitimate. Legitimate work at home jobs are going to require that you have skills relevant to the position. Many jobs require skills like writing, graphic design, programming or web design, for example. If you don’t have any experience in the field(s) you are interested in, it’s going to be difficult to find an employer willing to hire you. Most employers who are willing to hire someone to work from home and want workers who can work independently and get the job done with little guidance.

Finally, please take the time to research every job lead you find and every site you visit carefully. Even sites that purport to be impartial sometimes aren’t. I just visited a site that supposedly had general information on telecommuting. They recommended their top sites, all of which happened to be affiliated indirectly with the first site and all of which charged a fee.
However being asked to pay a fee is not the same as purchasing a guide that includes a list of legitimate companies that will hire you to work from home.
So I hope this bit of information will be of help to you on how to find a legitimate work from home Job that fits you! Happy surfing!

 

By Alison Doyle, About.com/Reginald Jackson

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , ,

Tips on Marketing Local Businesses With Social Media

\ Leave a Comment \ by

Social Media for Business

 

social media for businessBusiness oftentimes is a local competition. Especially if it’s a brick and mortar storefront and you want to promote it locally online. To get into the game, you have to ride the craze in reaching out your prospect consumers. As a matter of fact, there are a lot of options to choose from— paid advertisement and social media.
In every marketing strategy, budget has always been the primary consideration. Paid advertising can be effective, but it can cost you an arm and a leg. Moreover, there is a loophole in this scheme. The impression that you will make on your prospect consumers will depend on how you formulate the plan and execute it. This goes the same with social media marketing, but on the contrary, it is not expensive as paid advertisement. Despite the difference in digits, it can also render you promising results.
Social Media in Action
No matter what your purpose is— brand awareness, online reputation management, website traffic, or communication with your audiences, social media always has a room to cater these needs. With your goal right before your eyes, your approach to social media will depend accordingly. Here are 6 tips to market local businesses with social media!
• Devise a social marketing plan. Given that you have analyzed your target audience and your competitors, it is about time to carefully think of a plan that will blow away your rivals. In this part, consider coming up with content ideas that will interest your audience such as tips on using your products and great deals.
• Go for quality instead of quantity. There is no use in posting many articles online if it is just fluffy. Always remember that people want to read something valuable and worth of their time. For example, if you are promoting food supplements, write articles that relate to your subject like its benefits to the user.
• Maintain an open communication. Technology paved way to what kind of communication the people have today. With this advancement, it is easier for businesses to get in touch with their audience. For instance, people can exchange or share thoughts on Facebook or Twitter. As this continuous, it creates a dynamic and lively environment for people to interact. Hence, it improves customer relationship.
• Social Media Platforms. Facebook and Twitter are just some of the popular social media platforms where people interact. Despite its orientation towards online interaction, you can also take advantage of advertising your products or company as its reach is multitude. Just make it a point that you will not solely use the platform for the sake of promotion, but also for interaction. Apart from these social media platforms, you can also use Foursquare for your business. According to Social Media Examiner, it is a location-based social network that has over 20 million users. In this platform, people use to check it for locations or shops that they have visited. As people checked where they have been, it can be shared with Facebook friends and Twitter followers. Eventually, your business is noticed.
• Offer promos and great deals. Customers love promos and great deals from a company. You can offer discounted products or services, buy one take one deal, and even a game of prizes. Doing these are a sure fire to delight your consumers.
• Dress your business professionally online. Reputation greatly matters for every business. It is one of the main ingredient for success. With this, keep your social business accounts in motion by sharing good content, promotions, and fabulous deals.
Mapping your business success with social media is indeed possible. You just have to cut out the appropriate moves to market your products and services locally. Hence, delve deeper on what every social media network can offer and gear it towards your goal.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , ,

How To Build Confidence, While You Grow Your Business

\ Leave a Comment \ by

H0w to Boost Self Confidence

 

 

7 Ways As Your Business Grows

What individual comes to your mind when you hear the word confidence? Could it be someone you know personally? Perhaps someone you knew in the past? Anyone who knows me on Twitter, @rjack55, will recognize my background image being that of the late, great, Muhammad Ali, who to me have always epitomized the word confidence-which I use to symbolize the trait in myself and my abilities as a Social Media Specialist. True, self-confidence is not an overnight acquisition. The definition itself means: “belief in oneself and one’s powers or abilities.” It sounds simple but not always the case. The good news is you don’t have to be a Muhammad Ali to be successful with your business as a truly confident entrepreneur. All you need is just a little to start out with, and as your business grows, so will confidence in yourself. So here are 7 ways to build that confidence, while you grow your business.

1. Be Organized. If you are a solo entrepreneur don’t try to take on too much at one time. This will actually make you think you lack ability and as a result, you lose confidence. Be patient and build your business one step at a time.

2. Become An Expert. Don’t feel that you have to be an absolute expert in your field or niche. Learn how to promote your products or services, perhaps harnassing the power of social media, to where you are seen as an expert. As others began to look to you for information, this helps build your self-confidence while you are still learning and gaining experience with your business.

3. Choose A Role Model. This can be someone close to you or someone famous or inspirational. It could be an associate or a former boss who you respected. Think of the qualities that the role model displays, whether physical, emotional, or morally. Work towards acquiring those traits. You will find that it may help you to become a better business person which will help you to build confidence in yourself.

4. Make A List of Your Strong Points. Focusing on your strong points helps distract you from those parts of yourself that you think are flawed. It doesn’t have to be a specific skill or activity either; it can be an approach or an attitude. For example: Are you calm or collected? Are you very patient with people? Do you always see the humorous or bright side of things? These are all strong points!

5. Work On Your Elevator Pitch. What is an Elevator Pitch? This is a concise, well-practiced description of your idea. It should end by asking for something to start a relationship. You’ll find if you get people to ask questions or build a relationship with you, this will boost your confidence in yourself.

6. Improve Your Posture. Having good posture can actually make you feel more confident. Don’t slouch or slump your shoulders when you walk. Make sure that your back is straight, your shoulders are square, and your chest is puffed out slightly, but stay loose. Good posture also helps with deep breathing, which helps with feeling calm and relaxed.

7. Think Less- Learn By Doing. Let’s say you are selling a product. Maybe jewelry or cosmetic and you want to approach a stranger with that product. If you over-analyze on what you can say, you can get negative and get caught up in all the possibility of things that can go wrong. So just do it! Preparation is good but sometimes you can actually doubt yourself. So think less, and learn by doing! Your skills will get stronger as a result, which will help increase confidence in your abilities.How to Confidence Yes more and more today are taking the task of starting their own business, either offline or online with the help of social media. If you are one of these then don’t hesitate because you feel you lack confident. No matter whom you are, a little self-confidence can go a long way in building your success.
So “Float Like a Butterfly and Sting Like a Bee!” Yes-you can DO IT!!!

By Reginald Jackson.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , , , , , , , , , ,

Top Mobile Apps to Enhance Your Social Media Experience

\ Leave a Comment \ by

Mobile AppIt seems that smart phones just keep getting smarter every day! The same thing goes with mobile applications. Nonetheless, these innovations make it easier to everyone come in contact with their friends or audience.
Progress in mobile technology made a lot of wonderful differences in people’s lives. From the plain manner of messaging, you can now have emoticons and stickers to relay what you want to say or feel effectively. Not only that, you have the option of sharing what you have in mind or what you want others to know about on something interesting. With this advancement on mobile technology, you can now twirl the social media with just a small device at your palm for personal or commercial use.
So what are the top mobile apps that is assure to enhance your social media experience? Here are eight!
WhatsApp
Messaging has never been more amazing and wonderful with WhatsApp. As a messaging platform, it allows its user to enjoy sending and receiving messages, images, location and contacts, and videos all around the world. In fact, around 600 million of monthly active users enjoy this mobile app.
Snapchat
Another popular mobile app is the Snapchat. It has around 100 million of monthly active users who enjoy the Snapchat features. With this app, you can record a brief video or  snap a photo and sendMobile phones  it to your friends. Whatever you have snapped, it will disappear after a few seconds; but it will depend of course to your reference.
Facebook
Social media will not be complete if Facebook Mobile is not included in your mobile apps. This lets you stay connected on the current updates and whereabouts of your friends or audience. With this app, you are always on the go to share your status, photos, and pages you like.
Flipboard
Scanning and reading on the news, photos, and updates is made more fun and convenient with Flipboard. Get every bit of what your friends and audience share in Instagram, Google Reader, Facebook, Flickr, and Twitter in a magazine layout of Flipboard.
Instagram
You know how compelling images attract attention? With Instagram, you can turn every photo into some sort magic work of art.
LinkedIn
LinkedIn lets you keep in touch with professionals. This platform connects over 100 million of professionals and businesses worldwide. Chances of getting employed is likely in this platform. Nonetheless, you can always get the latest updates and messages from your network.
Mobile Apps Dropbox
If your photos, videos, and documents greatly matter to you, then you can save them in Dropbox. Automatically, it will sync with your other devices such as smartphones, laptop, and in the Dropbox website itself. Whenever you want to share something in social media, getting those files would be just a piece of cake.
Buffer
With Buffer, you can sync up all your social media accounts— Facebook, LinkedIn, and Twitter. Not only that, this app can also help you find content that are worth sharing such as photos, videos, blog posts, and even news articles.
Social Media Gets Even Better
The evolvement of mobile phones and apps made it possible for everyone gain access to social media. No matter what purpose the engagement is, these mobile apps made people’s experiences meaningful.

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , ,

10 Ways to Boost Your Website Using You Tube

\ Leave a Comment \ by

YoutubeYouTube is an exciting social media where almost everyone can share inspiring and engaging videos. Just like any other social media platforms, YouTube has also become an arena to showcase and market your website. If you have a blog or site, you can boost your website using You Tube!

To start with, it is the videos that drives popularity to YouTube and to your brand and boost your website-whether it is personal or business. The fact that you want to promote your brand, you might as well create videos that are related and of significant to your products, services, and of course, your customers. Here 10 ways to boost your website using You Tube

Be Creative

If you want to create an unforgettable impression, you should be imaginative and creative in terms of concepts for your YouTube campaign. There are a lot of possibilities where you can make one. You can make the videos funny and engaging, but at the same time very informative.

Cite Realistic Use of the Product

When you have just launch a new product, one question that will pop out of the minds of the people is its significance. In view of this, cite realistic instances where people can really make use of your product. You can also detail a step by step process on how your product can be used to make it easier for your prospect consumers to use.

Provide Assistance and Show Your Expertise

YouTube cannot only be used as a business tool. As a matter of fact, this platform can also be a source of solution or guidance whenever your customer encounters a problem with regards to the use of your products. In view of this, you can share videos that demonstrate how to troubleshoot a particular problem. In other words, this can also become a sort of technical support that can aid in promoting your brand.

Optimize Your Keywords

Similar to promoting your website or blog, optimized keywords also play an important role in promoting your YouTube videos. When you do your homework on the tags and descriptions, chances that your video will be included in the top Search Engine Result Page(s) is high. This is due to the fact that YouTube is owned by Google, which will help boost your website.

Keep it Short and Simple

Consumers do not like a lengthy video full of fluff. Your customers will likely appreciate it if you keep the video short and simple. In this manner, this would be easy for them to understand and grasp on the concept of your content.

Include Testimonials

You can make your YouTube channel dynamic and exciting by allowing consumers to post their feed backs. This will not only make your site interactive, but will also make it reliable and credible especially when comments are positively made towards your brand. Thus, contributing to the reputation of your business. In case the comment is neutral and is inclined to the negative side, respond to it immediately.

Do Not Forget a “Call to Action”

Including a call to action within your video will prompt your costumer to do something. This can make a huge difference to your brand. Examples of possibilities that your costumer will do are buy a product, inquire about your brand, subscribe to your videos, leave a comment, and many more.

Embed in Other Social Media Platforms

You should not limit the upload of videos to your YouTube channel alone. As a matter of fact, you can also embed it with your other social media such as Facebook and Twitter. In this manner, you can create a number of impressions from different platforms.

Provide Exclusive Content for Your YouTube Subscribers

You might have a lot of subscribers on your YouTube. Why not provide them exclusive videos and feeds about your brand? Examples of these are behind-the-scenes videos, interviews, and promotions. With this, your subscribers will continue to patronize your products and might spread the word to their friends.

Make Results a Reality!

Without a doubt, competing against a lot of competitors is no easy task. However, creating effective YouTube content and not merely advertising can bring you to the other side of the bridge. So, leverage your actions and maintain your momentum to meet both your company’s demands and goals by remembering these 10 ways to boost your website using You Tube.

How To Embed A YouTube to Your Website

Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , ,

6 Effective Ideas on Getting Traffic to Your Blog

\ Leave a Comment \ by

BlogHow to Get Traffic to Your Blog

 

Blogs are popular ways to create an online presence for individual or business reasons. You can create a blog for free and start posting content immediately. But if no one is reading the content, what good is it?

There are many successful blogs on the internet, and you obviously want to be one of them. But a successful blog takes a lot of time and creative thoughts and learning a few tricks and ideas won’t hurt. Some new bloggers aren’t prepared for the work that goes into creating a successful blog. Just building the blog doesn’t make it automatic that people will come to it. Your targeting the right audience and giving them a reason to see what you have to say will draw readers. Here are 6 effective ideas on getting traffic to your blog.

1. Fresh Content  Update your blog at least twice a week. This can be accomplished by writing several posts ahead of time and uploading on your blog and scheduling them to post at different times.

2. Keywords for SEO  Be sure to use relevant keywords by doing good keyword research. Base your keywords on a research you do to find the most popular words used in search engines for your topic. This will help you with your search engine optimization. Keyword density between three and ten percent works well in getting higher page rankings in search engines. Base your keywords on a research you do to find the most popular words used in search engines for your topic.

3. Social Networking   By joining social networking sites and engaging with people on Facebook, Twitter, Squidoo, and Pinterest, you can promote the articles you post which in turn will draw traffic to your blog.

4. Use RSS Feeds   RSS stands for “Really Simple Syndication.” Readers can subscribe to your feed and receive email notification when new content is posted. It is a simple way for your subscribers to keep up with your blog posts.

5. Submit Your Blog to Search Engines  Doingblog this allows your blog to be indexed on your three popular search engines-Google, Yahoo, and Bing. Just remember that being indexed and being ranked high are two different things. For the latter, a little more work and time is required.

6. Visit other blogs  Visiting other blogs and posting a comment is an effective way build friendships and add links to your blogs. Make sure the blogs you comment on are a similar niche to your own or Google will not give you credit for the link.

By using these ideas, you may not experience instant success, but you will start traffic moving in your direction! With a little time and effort you will begin building the readership you are looking for.

Related Posts Plugin for WordPress, Blogger...
Posted in: FaceBook,Twitter,YouTube,social media,marketing,business,Linkedin,manager,virtual assistants,reputation,RTJ Online,brand,wordpress blog,social media marketing,pr,small business advertising,internet ad \ Tagged: , , , , , , , , , , , , , , , , ,